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How do you explain to your customers that their elbows look like Cheerios?

Artificial Intelligence NRF retail technology Stores

How do you explain to your customers that their elbows look like Cheerios?

At a recent visit to #NRF2019 we noticed a less than perfect working AI which apparently mistook a man's elbows for two packets of Cheerios. We presume there is a potential for these types of 'AI mistakes' once these stores are rolled out on mass scale. Not all stores will have the very latest technology and may come with flaws such as this. How do you explain to your customers that their elbows look like Cheerios? Image source: STIQ Ltd, 2019 The real thing

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NRF 2019 (National Retail Federation), New York Jan 13-15

ecommerce event review NRF retail technology

NRF 2019 (National Retail Federation), New York Jan 13-15

This simply is the place to be if you are into retail and retail technology. The show attracts 37,000 visitors including 16,000 retailers covers 265,000 sqft in Manhattan. Despite retail's headwinds, the show looks promising and we are yet again on the spot to report from the show. Day 1 INTEL How does a TRex tell smaller dinosaurs there is definitely s space for them.  H&M sent 8 people to attend NRF. Shows the level of interest in the show.    

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Day 3 @ NRF Big Show, New York

Communication Innovation North America NRF retail technology Robotics

Day 3 @ NRF Big Show, New York

  Final day at the NRF 2018 show. (images to come - upload speed is particularly bad at JFK airport) Disappointed by the number of businesses that cannot explain what they do in a few sentences. Ok, some businesses are a bit more complex than say "we help retailers to become omni channel retailers"... However, for the companies who think this is a good explanation of what you do, perhaps you ought to think through your trade show strategy a bit more and losen up on the sales schpiel and get down to the nitty gritty. Sometimes the simplest explanation...

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Day 2 @ NRF Javits New York

Attribution G-Star Innovation Intel North America NRF Robotics

Day 2 @ NRF Javits New York

Day 2 of meeting up with retail technology suppliers at NRF, New York.

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Day 1 @ NRF Javits New York

Innovation North America NRF retail technology Trade Show

Day 1 @ NRF Javits New York

  It was our first visit and a bit overwhelming initially. But as we found our footing it was quite a well arranged and impressive show, two more days to go though. However, the queue to Starbucks might well be the longest we have ever seen... Some noteworthy exhibitors: 42Technologies - These guys seems like a business with traction. Their UK clients include AllSaints and they are close to signing up a major sports chain in the UK (which will be a big scalp indeed!). 42 is a business intelligence suite and must have something going for them, be it...

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