Burberry C-level State of Flux

Posted by Thomas Andersson on

According to media reports the dual role taken on by Christopher Bailey in May 2014 is no longer working out. Bailey who was Creative Director under Angela Ahrendts, also took on her role as CEO when she left to join Apple. Filling both these roles was never going to be easy.

Burberry Group Logo

Burberry's shares have fallen by 21% in value since Bailey took over which would be enough to get sidelined in other companies. However, as Bailey was recommended to the dual role by the company's long serving Chairman, Sir John Peace , it is unlikely that he will be ousted.

The question investors might be asking themselves is why they allowed this to become an issue in the first place?


Source: FT.COM article


Share this post

← Older Post Newer Post →

Related Posts

Harrods and Immersive Retail technologies
The Beauty Hall at Harrods have received an overhaul and been redesigned. As a part of this, the company has added a ...
Read More
Microsoft's new Oxford Circus store, summer 2019
Blink and you'll miss it! Benetton's previous store in one of the four coveted corners of Oxford Circus has been conv...
Read More
The next big thing? Pop-up warehouses!
Unless you have been hidden in a non-wifi enabled bunker over the last five years you will know about the proliferati...
Read More